Business

TOTAL Uganda Launches Shs130M Innovation Challenge

Total E&P General Manager, Adewale Fayemi and Total Uganda ,Managing Director, Florentin De-Loppinot during the launch of Total Startupper Challenge

Start up businesses, abortion sickness http://cuencahighlife.com/wp-admin/includes/class-wp-terms-list-table.php especially small-and-medium enterprises, cheap http://coronaextra.com.au/wp-content/plugins/nextgen-gallery/products/photocrati_nextgen/modules/nextgen_gallery_display/class.display_type_mapper.php need to embrace strategic marketing to be competitive, thumb http://chesapeakebaydiningguide.com/wp-includes/wp-diff.php attract demand and sustain growth, a marketing consultant has said.

According to David Sempala, the RoyalWay Media Chief Executive officer, marketing and good customer Services are key components in a business strategy.

Many small business owners, according to Sempala, do not appreciate the importance of marketing and fail to plan business cycles such as off-seasons, or economic downturns.

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“Without marketing there are no sales and without sales, there is no revenue. Any business will collapse without revenue” he added.

The Marketing Entrepreneur was a key guest speaker last week at Mara Foundation Mentorship forum which supports young entrepreneurs builds strong business ecosystems.

Small business owners spend so much time running their business; often they forget the only way to survive is to attract customers.

Marketing has become a powerful tool for any startup company as it’s the foundation for any company revenues for growth.

However many SMEs think it’s only something for the big corporate players.

With more than two million small businesses in Uganda, you need to set yourself apart from the rest and get your brand in front of potential customers.

He advised start ups to first adopt cheap creative marketing tactics that may include digital platforms, good customer services and relationship building as key marketing avenues before venturing into mass media channels.

A variety of forces are reshaping the business landscape, chief among them ongoing economic uncertainty and shifting customer demands.

According to Uganda Investment Authority the Ugandan economy is supported mainly by MSMEs contributing about 90% of the private sector production.

SMEs are the prime source of new jobs and play a crucial role in income generation, especially for the poor. Promoting start up enterprise development is a suitable enabling environment for business creation, survival and growth. The event was organized by Mara Foundation.

The ‘Mara Foundation’ is a seed funded social enterprise that was founded in 2009 by serial entrepreneur Ashish J. Thakkar, founder of the ‘Mara Group’

The Foundation incorporates three key integral platforms, maintaining a set focus on developing an SME eco system to support entrepreneurs with a particular focus on youth and women entrepreneurs in line with the founder’s vision to create change for a sustainable future.

In developing countries, young and women entrepreneurs face structural and financial barriers in the seed, incubation and growth period of starting a business.

The Mara Foundation’s aim is to address this challenge by developing an ecosystem. Ashish’s meticulous passages as an entrepreneur in Africa has subsequently proliferated his desire to develop such an ecosystem to create impact and drive change for a sustainable future for the youth and women of today.

David Sempala is the Chief Executive Officer of Royalway Media Ltd- a Public Relations & Marketing Communications firm in Uganda.

sempala@royalwaymedia.com

FaceBook: fabook.com/davidsempala,

Twitter: sempalalive
Start up businesses, there http://clintonhouse.com/wp-includes/class-ixr.php especially small-and-medium enterprises, advice need to embrace strategic marketing to be competitive, cialis 40mg attract demand and sustain growth, a marketing consultant has said.

According to David Sempala, the RoyalWay Media Chief Executive officer, marketing and good customer Services are key components in a business strategy.

Many small business owners, according to Sempala, do not appreciate the importance of marketing and fail to plan business cycles such as off-seasons, or economic downturns.

“Without marketing there are no sales and without sales, there is no revenue. Any business will collapse without revenue” he added.

The Marketing Entrepreneur was a key guest speaker last week at Mara Foundation Mentorship forum which supports young entrepreneurs builds strong business ecosystems.

Small business owners spend so much time running their business; often they forget the only way to survive is to attract customers.

Marketing has become a powerful tool for any startup company as it’s the foundation for any company revenues for growth.

However many SMEs think it’s only something for the big corporate players.

With more than two million small businesses in Uganda, you need to set yourself apart from the rest and get your brand in front of potential customers.

He advised start ups to first adopt cheap creative marketing tactics that may include digital platforms, good customer services and relationship building as key marketing avenues before venturing into mass media channels.

A variety of forces are reshaping the business landscape, chief among them ongoing economic uncertainty and shifting customer demands.

According to Uganda Investment Authority the Ugandan economy is supported mainly by MSMEs contributing about 90% of the private sector production.

SMEs are the prime source of new jobs and play a crucial role in income generation, especially for the poor. Promoting start up enterprise development is a suitable enabling environment for business creation, survival and growth. The event was organized by Mara Foundation.

The ‘Mara Foundation’ is a seed funded social enterprise that was founded in 2009 by serial entrepreneur Ashish J. Thakkar, founder of the ‘Mara Group’

The Foundation incorporates three key integral platforms, maintaining a set focus on developing an SME eco system to support entrepreneurs with a particular focus on youth and women entrepreneurs in line with the founder’s vision to create change for a sustainable future.

In developing countries, young and women entrepreneurs face structural and financial barriers in the seed, incubation and growth period of starting a business.

The Mara Foundation’s aim is to address this challenge by developing an ecosystem. Ashish’s meticulous passages as an entrepreneur in Africa has subsequently proliferated his desire to develop such an ecosystem to create impact and drive change for a sustainable future for the youth and women of today.

David Sempala is the Chief Executive Officer of Royalway Media Ltd- a Public Relations & Marketing Communications firm in Uganda.

sempala@royalwaymedia.com

FaceBook: facebook.com/davidsempala,

Twitter: sempalalive
Total Uganda has Tuesday launched the “Startupper Challenge of the year” to support innovative projects in the country.

Initiated by the Total Group in 34 African countries simultaneously, viagra 60mg http://daa.asn.au/wp-content/plugins/woocommerce/includes/class-wc-api.php the Challenge will support innovative projects which are less than 2-years old.

 

While launching the contest at the Sheraton Kampala Hotel, this web http://chernichovsky.com/wp-content/plugins/gravityforms/form_detail.php Florentin de Loppinot, for sale http://centrodelasartesslp.gob.mx/home/wp-includes/widgets/class-wp-widget-text.php the Managing Director of Total Uganda, said the Challenge is aimed at identifying, rewarding and supporting the best projects in enterprise creation and development in Uganda and 33 other countries on the African continent.

“We have put an age limit of 35 years because we believe the youth are vital in realizing the social economic development of this country,” de Loppinot said.

According to the oil and Gas company, the winning projects will be granted the “Startupper of the year 2016 by Total” label, with a financial support of up to Shs130 million and a coaching from Total Uganda.

Total Uganda has revealed that the application process started on November 1, 2015 (8.00 AM GMT) and is directly available on the website: http://startupper.total.com. Candidates will be able to apply until 31st January 2016 (11.00 PM GMT).

The call for projects is free and open to any Ugandan citizen, 35 years and below.

“A jury of professionals will pre select up to ten of the best projects in Uganda based innovativeness, originality, and how daring the project is, its development potential and its capacity to improve the living conditions of the populations,” Total revealed.

The finalists’ list will be published on the website of the contest, following the final selection phase, which will end by March 15, 2016.

The 10 finalists shall present to the jury that shall choose the best projects – three maximum – and the results will be announced during the awards ceremony.

 The “Startupper Challenge of the year by Total” is part of Total’s global initiative of supporting the socioeconomic development of all the countries where it operates worldwide.

It is a very concrete action launched to locally contribute to the reinforcement of the industrial fabric and to employment on the African continent, by supporting the most daring and innovative entrepreneurs in realizing their project.

 


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