MTN to Give Away Brand New Car to Lucky Data Subscriber

MTN’s Chief Marketing Officer, Mapula Bodibe

MTN Uganda, physician will on Friday give away a brand new ‘KIA Sportage’ car to one lucky MTN subscriber.

MTN Uganda recently launched a new exciting promotion, clinic where subscribers can buy a newAvvio 3G smart phone and stand a chance to win one of the three cars.

The promotion, which has been running for a month, is intended to ignite some excitement into the telecom market while encouraging the usage of data, more especially on the 3G network.

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According to Mapula Bodibe, the company’s Chief Marketing Officer, despite the fact that data usage has grown; there is still a big potential in the Ugandan market.

“There is need for more 3G devices in the market so as to allow for higher data consumption coming from better customer experience. This grows amore developed information society and even improve customer experience in Uganda,” she said.

“MTN Uganda is currently the leading network for smart phones and this new exciting campaign underpins this claim. As we tend to the festive season, we want to give back to you our subscribers by offering affordable high quality smartphones to improve your experience.” Bodipe added.

According to the Chief Marketing officer, Smartphone entry devices now contribute 64 percent to total sales in the Ugandan market and this is highly attributed to the aggressive sale of affordable smartphones like the Avvio.

The phones being promoted which include the ‘Avvio 793’and the ‘Avvio 781’give users an upgraded data experience.

The youth,who use data in a more exciting manner can upgrade from the 2G experience to 3G.

Moses Musiime, the MTN Uganda’s Consumer Segment Manager said entering the promo has been designed to be very simple.

“Basically every phone bought is an entry opportunity for the customer to win. Once the phone is bought from any of the MTN outlets, the user has to enter the draw by subscribing to MTN ‘HollaZone’ package by simply dialing *157*5#,” he said.

“After every 20 days, a draw using the data collected from the campaign launch date will be run. There are 3 cars to be won, so every 20 day we shall announce a winner.The draw will be system generated and overseen by an AVIO partner and an MTN official,” Musiime explained.

Mechanics in three simple steps:

  • Buy any of the Avvio phones. (The Avvio793 costs sh300, 000 while theAvvio 781 costs sh189,000). The phones come with free daily 10MB and 20MB respectively, valid for a period of 30 days.
  • Dial *157*5# to sign up for the ‘HollaZone’ package. (Comes with50MB free daily, Unlimited free SMS and 5 free caller tunes every month).
  • You automatically enter into a draw to win one of three brand new ‘KIA Sportage’ cars.


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