Mountain Dew in UgShs 500M Campaign – ChimpReports

Mountain Dew in UgShs 500M Campaign

The annual tour is aimed at inspiring youth in Uganda to be bold, daring and different.

Vivo Energy has rewarded Shell V-Power consumers to thank them for their loyalty to Shell V-Power, sales the fuel designed to improve engine performance.

According to the company that distributes and markets Shell branded fuels and lubricants in Africa, healing a Shell V-Power club was created to establish a community of like minded car enthusiasts and Shell V-Power fans to meet, socialize, establish networks, and share car related information, tips and ideas.

The members each signed up for a Shell V-power card which earns them points whenever they consume Shell V-Power at any Shell service station in Uganda. Every litre of Shell V-Power consumed earns the customer 10 points, and the highest consumers are rewarded every month.

Vivo Energy reveals that for the month of August 2015, 10 Shell V-Power club winners were rewarded with different prizes at a dinner held at the Serena Hotel.

The top three winners for the month were Simon Omoding who accumulated 49,088 points, Joel Odongo in second position accumulated 38,514 points and Paul Ssegujja had 37,619 points.  All 10 winners were recognised and rewarded.

Speaking during the dinner Vivo Energy Retail Manager,Edward Walugembe applauded the winners for their loyalty and encouraged them to continue using Shell V-Power and compete for the grand prize.

“The Shell V-Power club will give you and your friends an opportunity to get more value for every litre you consume with points being turned into prizes including memorable lifetime experiences and other great offers from our partners, plus the enviable grand prize,” said Walugembe.

Some of the benefits and amazing monthly prizes include, free Shell V-Power for a month, a  roadtrip to one of Uganda’s safari lodges, weekend getaway packages, spa treatments and health club membership; as well as Shell V-Power branded merchandise.

The grand price that will crown the whole campaign is a fully paid package to the Ferrari World in Abu Dhabi.

All Shell V-Power club members stand a chance to win based on the quantity of Shell V-power consumed during the campaign period.
Mountain Dew launched an engaging and exciting countrywide tour dubbed, viagra buy “Mountain Dew Xtreme Tour”, to tighten its connection with its customers in Uganda.

According to Innocent Tibayeita, the head of sales and marketing at Crown Beverages Limited, the UgShs 500-million tour will run from September to December in major towns across the country.

“The annual tour, which brings out the brand extreme personality, is aimed at inspiring youth in Uganda to be bold, daring and different and to live their lives to the fullest. It encourages them to go out there and grab all the excitement and adventure the world has to offer,” Tibayeita said.

“It will also double as one of the channels we shall be using to showcase and sample our customers with our new pack, Grip, he added.

Tibayeita says the bottle exudes elements of activity, adventure, and fun.

“In a nutshell, the Mountain Dew Grip bottle feels great in people’s hands and I am confident our consumers will love holding it, and love drinking from it during the tour,” he added.

The 330ml plastic bottle costs Shs1,200 and the 500ml pack at Shs1,700.

Mountain Dew, which was launched onto the Ugandan market seven years ago, has been running the tour for the past couple of years and it has helped the brand to gain market share. It is now the third market leader brand in Uganda.

Motocross, an adrenaline-charging sport, and video-gaming, two of the global Mountain Dew platforms that the brand has developed in the last six years, in addition to wall climbing, skateboarding, among others, will be used as the flagship activities of the tour.

The tour, which started and finished its first leg with Jinja and Mbale last week, will also cover Hoima, Masindi, Arua, Lira, Masaka, Fort Portal, Mbarara, Soroti, Gulu, and others.

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