Jumia Launches Africa’s first E-Commerce Platform

Africa Internet Group has Thursday connected its companies into Jumia’s ecosystem which will become Africa’s number one E-Commerce platform with a new vision ‘Expand your horizon’.

This was revealed at a function organized by Jumia at Mackinon Suits Hotel in Kampala in which the new ecosystem will give access to products and services from its 9 leading platforms.

The platforms that have been connected into one brand known as Jumia include; Hellofood, information pills Jovago, clinic Kaymu, clinic Everjobs, Lamudi, Venditto aimed at ensuring effective service delivery to the people of Africa.

All Africa Internet Group products have been now branded Jumia for example, fashion and electronics with Jumia (prev. Jumia and Kaymu)], local sellers with Jumia Market (prev. Kaymu), hotel booking with Jumia Travel (Jovago), food delivery with Jumia Food (Hellofood), Jumia House (Lamudi), Jumia Jobs (Everjobs) and lastly  Jumia Deals (Venditto).

“We founded our companies with a very strong belief that Internet can improve people’s lives in Africa. Uniting all services allows us to better help our customers fulfill their daily aspirations,” noted Ron Kawamara the Country Manager Jumia Food the former Hellofood.

Kawamara told Chimpreports that service will be easily accessed since all services will be accessed from a single platform unlike in the past were one had to log in to different platforms.

He noted that sellers will also benefit from this move by getting access to more traffic and to a greater world of opportunities.

“Everyday, Jumia helps and encourages restaurants, hotels, local sellers, brands, real estate agents, car dealers, large companies and logistic companies to become better, bigger in performance thus creating positive impact for Africa.”

The founders reiterated that, “Operating under the same brand name reinforces the legitimacy of proposing other services to our customers and to our sellers. We want to have one strong brand that is trusted and loved by our customers across Africa”.

Jumia’s new vision, “Expand your horizons”, expresses the group’s ambition to transform people’s lives through internet, overcoming the ground market challenges of the continent and giving all Africans the opportunity to access high quality services and products everywhere.


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