Business

Gotv to Spend Shs100m on New Customer Incentive Campaign

Albert Nga (far right) Marketing Manager GOtv Uganda hands over cash rewards to media at the GOtv Kwata Kavu launch that will see GOtv win themselves c
Albert-Nga-far-right-Marketing-Manager-GOtv-Uganda-hands-over-cash-rewards-to-media-at-theGOtv Kwata Kavu-launch-that-will-see-GOtv-win-themselves

GOtv Uganda, the sister channel to DSTV Uganda will spend over Shs100 million on its customers in a new campaign duped ‘Kwata Kavu’ to reward, appreciate and encourage their customers for their loyalty.

The new campaign which will last for three months from now will see over 120 customers win lots of prizes among them-shirts, key rings, balls and string bags.

To qualify for the cash prizes subscribers are required to either buy a GOtv Kit or renew their subscriptions.

Header advertisement

There will also be a live weekly television draw where customers will compete for money.

“Our primary focus as a brand has been on our customers, who we intend to reward throughout this year. The objective of ‘Kwata Kavu’ is to ensure we provide customers with prizes that can resonate with their current needs, bearing in mind the harsh ongoing economic times,” said Albert Nga, GOtv marketing manager during the launch.

“As a continuation to our successful school fees campaign, we felt that cash is a tangible need that everyone would appreciate to cater for their immediate needs.’’

 

Comments

Header advertisement
To Top