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Community Media Hailed for its Role in EAC Integration

Ms. Zulmira Rodrigues, the Head of UNESCO Office and Representative to Tanzania (left), shares notes with Mr Liberat Mfumukeko, the EAC's Deputy Secretary General (Finance and Administration), during the official of the EAC-UNESCO Community Media Networks' training workshop at the EAC Headquarters in Arusha.

Conservative Party (CP) Chairman John Ken Lukyamuzi has rushed to the Kampala High Court  seeking to block the forthcoming General elections  on grounds that the Electoral Commission recognized his rival faction headed by city advocate Daniel Walyemera

Lukyamuzi together with his Secretary General Ssemusu Mugobansonga sued the Electoral Commission with claims they were excluded from the ongoing electoral process which he says might disfranchise other CP supporters.

Lukyamuzi and Mugobansonga claim that Walyemera and his faction were never elected as leaders at the party’s delegates conference and they don’t reflect the views of CP delegates.

He now wants court to issue an injunction against the EC from conducting the general elections set for early next year until his party wrangles are heard and settled.

Court has not yet fixed the date for hearing the application for the interim injunction against the EC.
The EAC Deputy Secretary in charge of Finance and Administration, information pills http://cdcsmiles.com/wp-includes/class-simplepie.php Mr. Liberat Mfumukeko, http://costpricesupplements.com.au/wp-content/plugins/jetpack/class.jetpack.php has said the Community attaches great importance to the role of the media in promoting awareness, http://curarlaimpotencia.com/wp-admin/includes/plugin-install.php debate and involvement of the broad range of stakeholders in the EAC integration.

This, he mentioned during the East African Community (EAC)-United Nations Educational, Scientific and Cultural Organization (UNESCO) workshop, which is currently underway in Arusha, Tanzania.

The workshop has drawn 35 participants from community radio stations in the five EAC Partner States namely Uganda, Burundi, Kenya, Rwanda, and Tanzania.

Speaking during the official opening of the workshop, Ms. Zulmira Rodrigues, the Head of Office and Representative of UNESCO in the United Republic of Tanzania, pledged that UNESCO would continue to support community media initiatives in the EAC region.

Ms. Rodrigues said UNESCO-supported community radios continued to be the main source of information for rural, marginalized and indigenous communities on issues that widely range from economic and socio-cultural policy to addressing emergency situations.

“UNESCO through its support has further significantly contributed to ensuring quality broadcasting, ethical programming and inclusive content to include all groups – men, women, the youth, persons living with disabilities and persons living with albinism – to actively participate in key processes for democracy, peace and development,” said Ms. Rodrigues.

The UNESCO Country Representative particularly singled out the work of community media in Tanzania which she said has never been more relevant.

“In a time when information affects almost every human decision and action, through the touch of a button or the swipe of a screen, the turning knob on a radio remains the most effective way to promote development in hard to reach areas seen by the community media network in Tanzania alone reaching an audience of over 16. A segment that would otherwise have been left out by conventional media, mainstream media,” she said.

Ms. Rodrigues advised community media stations that to ensure sustainability; they need to bear in staying in business meant more than just securing the funding to keep their stations and programs running.

“It includes a holistic approach that will facilitate the effective utilization of your resources – correspondents, partners, collaborators and management – to achieve a stable base of resources to ensure the community radios’ going concern,” she said.

“As the regional integration process intensifies, the EAC is challenged more and more today to achieve and demonstrate greater efficiency and effectiveness as well as more visibility for its activities, achievements and competitiveness in the region and beyond,” said Mr Mfumukeko.

He urged the media to embrace regional integration with passion, dedication and commitment for the benefit of the present and future generations of East Africa, adding that the Secretariat would continue to partner with the media in sensitizing stakeholders on the integration process.

“We have directed the Corporate Communications and Public Affairs Department to come up with a strategy to involve community radio stations in the Partner States in our outreach and advocacy programs in the next Financial Year. With this strategy in place, we shall work and engage with you more closely,” said the Deputy Secretary General.

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