advice http://clubmedics.com/wp-includes/embed-template.php geneva; font-size: small;”>The Loerie Awards are aimed at recognising, http://chimpreports.com/wp-admin/includes/options.php rewarding and fostering creative excellence in all areas of brand communication. This year it created new categories that encouraged entries from outside South Africa.
Alex Rukundo, Managing Director, Metropolitan Republic Uganda says a number of well established advertising agencies in Africa and very large communication groups entered campaigns which makes the win that much more meaningful for them.
“I think this is more for Uganda because it shows we’re coming of age in all we do. Also, our Client MTN who allowed us to do something creative that was insightful and would have the intended impact it did,” says Rukundo.
Metropolitan Republic Uganda was opened in 2011 when Johannesburg-based agency, Metropolitan Republic recently spread its wings into Sub-Saharan Africa venturing into Zambia, Swaziland, Rwanda, Southern Sudan and Uganda.
This was after winning the MTN account across the South and East African region.
Tracy Kakuru, the Media Relations Executive at MetropolitanRepublic Uganda, maintains the advertising agency is the first in Uganda to win the prestigious awards.
“It is a big achievement for this infant agency that has been in operation for a little under a year competing some of the continents advertising giants,” observes Kakuru.
About the winning campaign:
Early this year the Ugandan government stated that by March 2013, every SIM card in the country needs to be registered with the authorities or else it would be cancelled and the holder would lose their mobile number forever.
In a country where street names are scarce and a vast number of the population do not have ID documents or physical addresses, one’s telephone number has become integral in their identification.
In a bid to get MTN customers to register their sim cards before the deadline, Metropolitan Republic Uganda developed a campaign centered on a fictional character, David Dumba, to showcase how extremely important it is to have your SIM card registered and in turn retain one’s ‘identity’
The campaign depicts David’s old friend Steve who is desperately trying to get into contact with David to let him know that he has inherited $250m from a distant relative.
Steve starts placing his message in different ways that David might see them.
The campaign started by putting up posters in the MTN offices, to placing an advert in national papers and then TV and radio adverts were broadcasted. Finally billboards all over the country sprang up. Several Ugandans started looking for David whilst some pretended to be him by using the call to action, Steve’s cell number.
sickness http://city-zen.info/components/com_k2/templates/profile.php geneva;”>The well is planned to drill to a total depth of 4, buy http://comeandcheck.it/revive/www/delivery/spcjs.php 112 meters and will test Cretaceous and Jurassic sandstone targets, according to a press statement issued Monda.
The well is operated by Tullow Oil plc who hold a 50% working interest.
Africa Oil holds a 30% working interest in the Block. The Paipai-1 will be drilled using the Sakson PR-5 rig and is targeting gross best estimated prospective resources of 121 million barrels by the Company’s independent resource evaluator.
Elsewhere in Kenya the Company and its partner Tullow continue drilling operations at the Twiga South-1 well site located in Lokichar sub-basin onshore Block 13T and results of this well are expected before the end of October.
In onshore Ethiopia, Tullow are finalizing plans to mobilize the OGEC-75 rig for the exploration drilling campaign that is planned to commence with the Sabisa-1 well in the South Omo Block near the end of this year.
Keith Hill, President and CEO of Africa Oil, said the Paipai well will test Cretaceous and Jurassic targets in the Anza graben, whose geologic history is comparable and on trend with producing basins of Sudan.
“Paipai-1 will test a large structural trap in what is considered to be an oil-prone area of the Anza basin. Legacy wells have encountered significant oil and gas shows, but newly acquired seismic surveys have helped improve mapping and identify the Paipai prospect as a favorable and potentially high-impact exploration target,” said Keith.
He maintained a discovery at Paipai would extend the producing plays of Sudan into Kenya and open a potentially significant and new petroleum province within Kenya where the Company is already implementing an accelerated exploration program after the Ngamia-1 discovery in the Tertiary Rift Play earlier in the year.
“With plans in place for three drilling rigs to be operational before the end of the year, the Company is entering an exciting period of activity with multiple high impact exploration targets expected to be drilled before the end of 2013,” said Keith.
Africa Oil Corp. is a Canadian oil and gas company with assets in Kenya, Ethiopia and Mali as well as Puntland (Somalia) through its 45% equity interest in Horn Petroleum Corporation.
Africa Oil’s East African holdings are in within a world-class exploration play fairway with a total gross land package in this prolific region in excess of 300,000 square kilometers.
The East African Rift Basin system is one of the last of the great rift basins to be explored. New discoveries have been announced on all sides of Africa Oil’s virtually unexplored land position including the major Albert Graben oil discovery in neighboring Uganda.
Africa Oil’s recent Ngamia-1 discovery extends the Albert Graben play into Kenya where Africa Oil along with partner Tullow holds a dominant acreage position.
Newly acquired seismic and gravity data show robust leads and prospects throughout Africa Oil’s project areas.
The Company is listed on the TSX Venture Exchange and on First North at NASDAQ OMX-Stockholm under the symbol “AOI”.