Shell Opens Campaign Against Road Accidents


stomach geneva; font-size: small; line-height: 200%;”>While launching the programme at Vivo Energy headquarters in Kampala, Hans Pulsen, the Managing Director, said the initiative aims to reach at least five million people with road safety messages through the media and to train 1200 school children and 1200 Boda boda operators.

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“Every year, 3,142 lives are lost and 14,892 people are injured in Uganda as a result of road traffic accidents; at Vivo Energy, we take this very seriously, not only because road safety is one our Corporate Social Investment priority area but also because we operate about 33 trucks on the road each day which we do while maintaining the very highest safety measures,” Pulsen noted.

Pulsen remarked that Vivo Energy is rising up to support the United Nations’ efforts to stabilise and reduce the forecast level of road traffic deaths around the world during the Decade of Action for Road Safety 2011-2020.

“Vivo Energy believes that school children are the drivers of tomorrow; training 100 scholars from 12 schools is, therefore, an important step toward building a robust road safety culture in Uganda.”

The selected schools for 2014 include; Yudeesi Primary School, Sunrise Primary School, Makerere University Primary School, Light House Primary School, Kitante Primary School, Kiswa Primary School, Kireka Church of Uganda Primary School, Kibuye Primary School and Green Hill Academy.

Pulsen added that special training will be given to children acting as safety ambassadors and traffic wardens in schools and will provide road safety material; run essay and art competitions, hold talking compounds and create a partnership with children magazines to further embed the programme messages.


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