Museveni Urges Regional Media Operators To Uphold Patriotism


symptoms sans-serif; font-size: small; line-height: 200%;”>While briefing operators of Media houses ahead of the Heads of State and Government East African Community Summit to take place at the Commonwealth Resort, Munyonyo, Museveni promised to look into the problem of taxes only if media houses were committed to disseminating developmental information.

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“If you are doing real work for Africans, we can see. But if you are spreading decadence…If I note that there is a sense of patriotism in your reporting, I will be the first to say bamuleke!” Museveni put sending the house sprawling with laughter.

The briefing was unique in a way that it brought together proprietors and Executive Heads of the EAC with a clear and harmonised view to fast-track integration.

President Museveni followed by Rugyendo on the right, next- a media practitioner from Karagwe, Tanzania and Burundi’s Esperance Ndaize.

The media operators have been in Kampala for two days to enhance their own knowledge of integration and discuss effective dissemination of information on integration to East Africans.

Mr. Robert Kabushenga, the Chief Executive Officer of New Vision, informed the President, at a briefing attended by EAC Secretary General Dr. Richard Sezibera and Uganda’s Ministers Shem Bageine and Asuman Kiyingi that the media operators in Kenya, Tanzania, Rwanda, Burundi and Uganda had decided to form a body of media operators.

This was reinforced by Rwanda’s Arthur Asiimwe who stated that “We’ve not come as the usual rumourmongers. As media, we can play a significant role. As the initiative kicks off, we can make a contribution. We hope that each and every year we have such interactions”.

Mr. Linus Kitayi, the CEO Nation Media observed that “First of all, we support East Africa’s integration. As we run towards integration, we would like to find a way of harmonising the laws of the media in the community”.

“We must take the destiny in our hands. I completely support this initiative (of East Africa’s Media Operators body). Often times there is a rush to get a guy from outside to do digital media and signal distribution, yet our region’s media have that capacity. Looking forward to close working relations with our East African leaders towards integration,” Kitayi explained.

Arinaitwe Otim Rugyendo, a boss at Red Pepper expressed concerns regarding the “issues of taxes on inks and other materials. Taxes on materials have resulted into increased prices of paper”.

“If our paper is expensive we cannot cheaply disseminate information on the integration,” Rugyendo mused.

Burundi’s Esperance Ndayize was concerned with “transport costs of our journalists to other East African countries. For example, transport costs from Burundi to Kenya are very high. The other is high accreditation fees of journalists from one country to another”.

“Training of journalists is also very important. In our case, Burundian journalists would learn much, especially about reporting in English, if they spent a month in Uganda,” he said.

Museveni then responded to Ndayize’s statement affirming that it is “Better late than never, if all of you have woken up, Alhamudulilah”.

The president stated that “Africa was conquered because of weaknesses of low level of integration; small chiefdoms commanded by Chiefs who thought were very big, the President said Africans suffer from sleeping”.

President Museveni briefs media operators

Museveni then used an anecdote of a King called Rubambazi who thought that he controlled the whole world.

“When the Europeans came, the controller of the whole world disappeared. He was the first to sign the capitulation agreement. In Tanzania there was one known as Rumanyika, that he was known to the whole world,” he pointed out.


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